Christopher Cachia
St Julians
Summary
Accomplished Sales Manager committed to motivating others and offering extensive knowledge with 25 years experience developing and maximizing local FMCG sales. Highly effective mentor driven to assess individual and group performance to implement improvements and set goals. Diligent in building and retaining accounts by providing support and attentive service. Analytical and meticulous and excels in leveraging customer data to deliver strong solutions
Overview
29
29
years of professional experience
Work History
Sales Manager
VJ Salomone
Marsa
01.2019 - Current
- Develop and agree Sales strategies and plans, secure their effective implementation, monitor results, tracking of KPI’s and recommend action to achieve agreed metrics;
- Setting of individual Sales Targets;
- Compile customer reports and analyse performance;
- Developing and maintaining relationships with clients;
- Negotiating client agreements, preparation of contracts and maintaining of cost centres;
- Overseeing performance of sales team and ensuring set KPI’s are achieved;
- Maintaining of SalesRep Targets Database;
- Prepare quarterly Sales performance/ targets and bonus reports;
- Analyze debtors reports on a fortnightly basis in conjunction with Finance Department;
- Sales reps Commission workings;
- Route riding and Market visits
- Presently responsible for team of 18 associates
Business Unit Manager
Class Compmany Limited
San Gwann
10.2015 - 12.2018
- Plan, manage and implement direct Purchasing, Stock control, Store- Keeping, Sales distribution and Customer Care activities;
- Maintain and develop local and overseas sales in accordance with agreed business plans;
- Effectively manage, train, motivate and appraise all staff to ensure efficient running of trade operations;
- Responsible for team of 15 people;
- Customer focus and ability to manage both strategy development and execute in a highly professional and pragmatic way;
- Control purchasing budgets agreed with suppliers;
- Administer on-line purchasing systems;
- Maintain records of goods ordered and received;
- Resolve ordering and supply claims against suppliers;
- Co-ordinate Logistics for Shipments;
- Attend quarterly distributors meeting with Key suppliers;
National Sales Manager
Charles Darmanin & Co Ltd
Zebbug
01.2000 - 10.2015
- Source competitive products and actively market the products which may be assigned from time to time;
- Prepare Market reports on the Company’s product performance and to monitor competitive activity;
- Assist and help implement market strategies and plans to further establish and reinforce the Brands’ performance in-market;
- Enhancing the Company’s image and reputation in the trade;
- Identify opportunities for expansion with the purpose of generating the Company’s interests;
- Motivate the Sales Team in establishing & improving relationship and level of service in the trade;
- Organise and supervise Promotional Activity in the market as well as manage the Company’s participation in Trade Fairs, Exhibitions Shows, Seminars, etc;
- Secure and maximise the Company’s positioning and product exposure In-Store;
- Evaluate and report on individual performance, of the Sales team;
- Monitor sales-flow and to draw up special offer incentives to trade & consumer so as to attract and accelerate demand to ensure that products are sold in-time before expiry;
Key Account Executive
VJ Salomone
Marsa
09.1993 - 12.1999
- Servicing of top tier clients with P&G portfolio
- Successful in launch of Always sanitary pads
- Helped in the launch of Pringles Potato chips in local market
- Credit control
Education
High School Diploma -
Stella Maris College
Gzira06.1985
Skills
- Excellent people skills, friendly, outgoing, tactful, strong communicator with ability to listen and accurately receive and interpret messages in communication process
- Excellent management skills
- Diplomatic in conflict resolution
- Highly organised and efficient while multi-tasking
- Highly analytical
- Persistent and problem solver
- Reliable and dependable
- Ability to meet set targets
Languages
Maltese
Native language
English
Proficient
C2
Italian
Advanced
C1
Timeline
Sales Manager
VJ Salomone
01.2019 - Current
Business Unit Manager
Class Compmany Limited
10.2015 - 12.2018
National Sales Manager
Charles Darmanin & Co Ltd
01.2000 - 10.2015
Key Account Executive
VJ Salomone
09.1993 - 12.1999
High School Diploma -
Stella Maris College
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