Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Francesca Vella

Public Relations Professional

Summary

An experienced professional with a comprehensive background that blends media, marketing and public relations, I bring a unique perspective and valuable insights into political communication and stakeholder management. Throughout my career, I developed a deep understanding of media relations and strategic communication, honed my writing, research and communication skills, and applied my expertise in content creation, social media management and digital marketing strategy to drive brand awareness and engagement.

Overview

10
10
years of professional experience

Work History

Digital Marketing Strategist

MConcepts Limited (Mvintage)
09.2022 - Current

Responsible for the design, creation and implementation of the jewellery company's digital marketing strategy across different social media platforms, as well as the brand's website; brand ambassador management; copywriting; scriptwriting for the creation of any in-house content; responsible for relations with other businesses, NGOs and other entities who collaborate with the brand.

News & Content Executive

Gadgets Ltd
01.2022 - 09.2022

Responsible for PR and content related to tech platform Gadgets and sister company VSQUARED, as well as the CEOs PR; responsible for the creation of content being produced for the Gadgets social media platforms in liaison with the other members of the social media team; responsible for scheduling of social media posts and to provide direction for boosting according to the nature of the posts.

Executive PA

VSQUARED Ltd
07.2020 - 12.2021

Supported the CEOs and the executive team, whose line of work was focused on brand storytelling through video production and social media management. Calendar management, project coordination, acted as a liaison between the executive team and clients, coordination of meetings, overseeing communications, ensuring seamless daily operations.

Assistant to MEP Roberta Metsola

MEP Roberta Metsola
09.2014 - 07.2020

MEP Roberta Metsola, Hamrun Responsible for the scheduling of meetings with stakeholders (constituted bodies, Government entities and NGOs) in Malta; accompanying MEP Metsola to meetings and drawing up reports; responsible for the creation of posts for MEP Metsola's social media accounts; organisation of Q&A sessions, information sessions and conferences for different sectors of society; responsible for relations with constituents as well as volunteer management.

Education

Bachelor of Arts - Communication Studies

University of Malta
Msida, Malta
04.2001 -

Skills

    Public Relations

    Marketing

    Social Media

    Stakeholder Management

    Event Management

    Research Skills

    Content Analysis

    Analytical Thinking

Languages

English, Maltese
Native language
Italian
Advanced
C1
French
Upper intermediate
B2

Timeline

Digital Marketing Strategist

MConcepts Limited (Mvintage)
09.2022 - Current

News & Content Executive

Gadgets Ltd
01.2022 - 09.2022

Executive PA

VSQUARED Ltd
07.2020 - 12.2021

Assistant to MEP Roberta Metsola

MEP Roberta Metsola
09.2014 - 07.2020

Bachelor of Arts - Communication Studies

University of Malta
04.2001 -
Francesca VellaPublic Relations Professional