An experienced professional with a comprehensive background that blends media, marketing and public relations, I bring a unique perspective and valuable insights into political communication and stakeholder management. Throughout my career, I developed a deep understanding of media relations and strategic communication, honed my writing, research and communication skills, and applied my expertise in content creation, social media management and digital marketing strategy to drive brand awareness and engagement.
Responsible for the design, creation and implementation of the jewellery company's digital marketing strategy across different social media platforms, as well as the brand's website; brand ambassador management; copywriting; scriptwriting for the creation of any in-house content; responsible for relations with other businesses, NGOs and other entities who collaborate with the brand.
Responsible for PR and content related to tech platform Gadgets and sister company VSQUARED, as well as the CEOs PR; responsible for the creation of content being produced for the Gadgets social media platforms in liaison with the other members of the social media team; responsible for scheduling of social media posts and to provide direction for boosting according to the nature of the posts.
Supported the CEOs and the executive team, whose line of work was focused on brand storytelling through video production and social media management. Calendar management, project coordination, acted as a liaison between the executive team and clients, coordination of meetings, overseeing communications, ensuring seamless daily operations.
MEP Roberta Metsola, Hamrun Responsible for the scheduling of meetings with stakeholders (constituted bodies, Government entities and NGOs) in Malta; accompanying MEP Metsola to meetings and drawing up reports; responsible for the creation of posts for MEP Metsola's social media accounts; organisation of Q&A sessions, information sessions and conferences for different sectors of society; responsible for relations with constituents as well as volunteer management.
Public Relations
Marketing
Social Media
Stakeholder Management
Event Management
Research Skills
Content Analysis
Analytical Thinking