Dynamic leader and strategic thinker, excelled as VP of Sales at Container Solutions & Designs LLC, driving a 36% increase in annual sales revenue. Expert in negotiation and sales team leadership, I spearheaded market expansion and CRM integration, significantly enhancing client base and operational efficiency. Renowned for relationship building and sales strategy, I consistently exceed targets through innovative business development.
Overview
29
29
years of professional experience
1
1
Certification
Work History
VP of Sales
Container Solutions & Designs LLC
02.2021 - Current
**Vice President of Sales**
*Container Solutions & Designs LLC*
*[01/05/2019]*
Oversaw division's daily operations.
- Developed and executed comprehensive sales strategies to drive revenue growth and expand market presence in the container solutions industry.
- Led, mentored, and motivated a high-performing sales team, fostering a culture of accountability and achievement to exceed sales targets.
- Conducted in-depth market analysis to identify trends, customer needs, and competitive dynamics, informing strategic decision-making.
- Built and maintained strong relationships with key clients and stakeholders, ensuring exceptional customer satisfaction and loyalty.
- Prepared accurate sales forecasts and performance reports for the executive team, providing insights into growth opportunities and challenges.
- Collaborated with marketing, product development, and operations teams to align sales initiatives with customer solutions and company goals.
- Managed the sales department budget effectively, optimizing resource allocation to maximize return on investment.
**Achievements:**
- Successfully increased annual sales revenue by 36 percentage
- Expanded the client base by over 7,000 new accounts, enhancing the company’s market footprint.
- Implemented a new CRM system that improved sales tracking and reporting efficiency
Business Owner
Elite Equipment Services
04.2019 - 02.2021
Established strong customer relationships through excellent communication and attentive service.
Strengthened company reputation by consistently meeting or exceeding customer expectations in terms of quality products/services offered.
Consulted with customers to assess needs and propose optimal solutions.
Managed financial operations to ensure fiscal responsibility, including budgeting, forecasting, and financial reporting.
Maintained a safe work environment by enforcing strict safety protocols and regularly updating staff on industry best practices.
Delivered exceptional results under tight deadlines by prioritizing tasks effectively and delegating responsibilities appropriately throughout the team.
Trained and motivated employees to perform daily business functions.
Enhanced company profitability by reducing overhead costs and negotiating favorable contracts with suppliers.
Boosted revenue by identifying new business opportunities and diversifying product offerings.
Implemented efficient systems for inventory management, order processing, and shipping logistics.
Developed a high-performing team through effective recruitment, training, and performance management.
Achieved consistent growth in annual revenue through strategic planning and execution of sales initiatives.
Increased client satisfaction by implementing innovative business strategies and streamlining processes.
Conducted market research to inform product development decisions and identify potential growth areas.
Secured long-term sustainability of the business through prudent financial management practices such as cash flow optimization, cost control, and strategic investments.
Ensured compliance with all relevant regulations by staying current on industry requirements and implementing necessary changes in operations.
Fostered an inclusive workplace culture that valued diversity, collaboration, and continuous learning.
Drove revenue growth with innovative sales strategies, understanding customer needs and market trends.
Implemented cutting-edge technology solutions to enhance operational productivity and customer engagement.
Built robust network of industry contacts, leveraging relationships for strategic partnerships and opportunities.
Increased customer satisfaction with personalized service offerings, addressing specific needs and preferences.
Secured lucrative partnerships to expand market reach, negotiating contracts with precision and foresight.
Streamlined operational processes, significantly reducing overhead costs and improving efficiency.
Achieved significant cost savings by renegotiating service contracts without sacrificing quality or service levels.
Developed strategic business plan, guiding company towards sustainable growth and profitability.
Fostered positive company culture, attracting and retaining top talent through motivational leadership.
Enhanced financial health by implementing rigorous budget controls and financial planning strategies.
Cultivated strong online presence, managing social media platforms to engage with customers and build community.
Improved team productivity with ongoing training and development programs, fostering culture of continuous improvement.
Optimized supply chain management, ensuring timely delivery of products and minimizing inventory costs.
Launched series of successful new products, conducting market research and adjusting offerings based on feedback.
Mastered conflict resolution, maintaining harmonious internal relationships and ensuring focus on common goals.
Led company through successful rebranding initiative, refreshing image and attracting broader customer base.
Pioneered customer feedback system, utilizing insights to refine products and services continually.
Elevated brand visibility by spearheading comprehensive digital marketing campaign.
Expanded into new markets, conducting thorough analysis to ensure compatibility and potential for growth.
Interacted well with customers to build connections and nurture relationships.
Negotiated favorable terms with suppliers, improving profit margins without compromising on quality.
Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
Managed purchasing, sales, marketing and customer account operations efficiently.
Negotiated price and service with customers and vendors to decrease expenses and increase profit.
Implemented business strategies, increasing revenue, and effectively targeting new markets.
Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
Assisted in recruiting, hiring and training of team members.
Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
Scheduled employees for shifts, taking into account customer traffic and employee strengths.
Trained and guided team members to maintain high productivity and performance metrics.
Reduced financial inconsistencies while assessing and verifying billing invoices and expense reports.
Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
Monitored daily cash discrepancies, inventory shrinkage and drive-off.
Supervised creation of exciting merchandise displays to catch attention of store customers.
Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
Updated and resolved incidents and managed accessorial charges objectively while maximizing profit.
Implemented innovative programs to increase employee loyalty and reduce turnover.
Reduced operational risks while organizing data to forecast performance trends.
Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
Launched staff engagement, gender diversity and cultural programs in addition to robust reporting tool that increased operational quality.
Reported issues to higher management with great detail.
Raised property accuracy and accountability by creating new automated tracking method.
VP WORLD WIDE SALES
Imperial Crane
01.2005 - 01.2015
Streamlined processes by conducting thorough operational audits and implementing best practices.
Championed cross-functional collaboration, resulting in unified company vision and enhanced performance.
Optimized resource allocation for operational excellence and improved service delivery.
Cultivated high-performing teams by fostering a culture of continuous learning and professional development.
VP of Sales and Business Development
LARAMIE CRANE
03.2003 - 12.2005
Spearheaded cross-functional collaboration between departments to ensure alignment of goals and seamless execution of projects.
Boosted sales revenue by implementing innovative strategies and effective market research.
Implemented training programs to enhance the effectiveness of the sales team, leading to higher conversion rates.
Delivered presentations at industry conferences showcasing company capabilities while generating interest in our offerings among prospective clients/partners alike attending such events held nationwide or even internationally when applicable as per global
Sales Manager
Midwest Crane Service
03.2000 - 02.2003
Increased sales revenue by developing and implementing effective sales strategies.
Built long-lasting client relationships through excellent customer service and consistent followups.
Handled customer relations issues, enabling quick resolution, and client satisfaction.
Led a successful sales team by providing motivational coaching and performance-based incentives.
Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
Attended industry events and conventions to expain sales opportunities.
Implemented CRM systems for better tracking of leads, improving follow-up processes and communication within the team.
Assisted in recruiting top talent for the sales team, contributing to a high-performing work environment.
Evaluated competitor offerings to adapt sales strategies and maintain competitive advantage.
Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
Exceeded sales targets consistently, through strategic planning and execution of targeted sales initiatives.
Conducted comprehensive market research to identify new opportunities and trends.
Developed competitive analysis framework, enabling proactive adjustments to sales tactics and strategies.
Fostered culture of continuous improvement, encouraging feedback and implementing best practices in sales operations.
Increased sales force productivity by introducing sales automation tools and streamlining administrative tasks.
Spearheaded launch of new products, conducting market research and guiding development team on customer needs.
Established metrics-driven sales culture, setting clear performance indicators and regularly reviewing progress.
Optimized sales funnel management, enhancing lead generation and conversion rates.
Secured lucrative contracts with major accounts, leveraging strong negotiation skills and deep industry knowledge.
Negotiated partnerships with complementary businesses, creating synergies and expanding customer base.
Achieved significant cost reductions by negotiating better terms with suppliers and vendors.
Enhanced team performance with comprehensive training sessions, focusing on product knowledge and sales techniques.
Enhanced sales team morale and cohesion, organizing team-building activities and maintaining open communication channels.
Improved sales forecasting accuracy, utilizing data analytics to predict market trends and adjust sales strategies accordingly.
Built relationships with customers and community to establish long-term business growth.
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
Resolved problems with high-profile customers to maintain relationships and increase return customer base.
Implemented systems and procedures to increase sales.
Collaborated with upper management to implement continuous improvements and exceed team goals.
Organized promotional events and interacted with community to increase sales volume.
Crane Operator
Midwest Crane Service
11.1995 - 03.2000
Performed daily safety checks to achieve safe operating condition of equipment.
Calculated appropriate size and weight distribution to safely manage load.
Excelled under pressure by safely executing demanding lifts in challenging weather conditions and tight spaces.
Operated large cranes to lift and move materials with precision and accuracy.
Used hand signals, verbal communication and radio to reduce risks in coordinating crane movements.
Operated mobile crane and moved materials to various locations to meet job schedule demands.
Positioned cranes in response to hand signals and observed load hookup to determine safe load capacities.
Demonstrated exceptional attention to detail while operating cranes for complex lifts, ensuring minimal disruption to surroundings.
Experienced in inspecting cranes and related equipment for safety and operational defects.
Maneuvered loads safely to achieve accuracy and stability.
Inspected, cleaned, and performed operator level maintenance on equipment in accordance with standards.
Controlled cranes from remote control panel for safe and accurate operation.
Achieved strong reputation for reliability among supervisors, leading to increased responsibility for critical lifts on high-profile projects.
Assisted in training new crane operators, sharing knowledge of best practices and providing guidance for skill development.
Maintained optimal equipment performance by performing routine maintenance tasks and promptly addressing issues.
Consistently met or exceeded lifting capacity targets while maintaining the highest level of safety during all operations.
Ensured accurate load placement with expert use of rigging techniques and communication with ground crew members.
Streamlined communication between team members using hand signals, radios, or other means appropriate depending on the situation.
Increased performance by safely and efficiently operating heavy machinery and equipment.
Collaborated effectively with project managers, engineers, and other team members to achieve desired results on schedule.
Utilized mastery of diverse slings, shackles and spreader bars to meet specific project needs.
Used troubleshooting and resolution skills to address crane-related malfunctions while minimizing downtime.
Adapted seamlessly to new crane technologies, mastering control systems and adopting best practices for safe operation.
Increased productivity by skillfully managing multiple lifts simultaneously in fast-paced construction environments.
Played an instrumental role in the prevention of accidents or incidents by actively engaging in safety meetings and implementing suggestions for improvement.
Contributed to successful project outcomes by consistently meeting deadlines and maintaining strict adherence to safety standards.
Minimized downtime by troubleshooting mechanical issues quickly, working closely with maintenance staff for prompt repairs.
Leveraged expertise in load-lifting attachments and rigging techniques to manage diverse loads.
Leveraged knowledge of load charts, rigging techniques, and applicable regulations to ensure compliance across all aspects of crane operation.
Optimized crane operations by continually refining lifting strategies based on site-specific conditions and requirements.
Education
Bachelor Of Business - Sales
Missouri Western State University
Saint Joseph, MO
03.1998
Skills
Negotiation expertise
Sales presentations
Sales process optimization
Sales training
CRM proficiency
Revenue growth
Territory management
Industry networking
Sales pipeline management
Competitive intelligence
Key account development
Customer service
Sales team leadership
Decision-making
Relationship building
Goals and performance
Business development and planning
Product knowledge
Customer relationship management
Staff management
Public speaking
Sales strategy
Objection handling
New market penetration
Quality assurance
Interpersonal and written communication
Project management
Sales planning
Client acquisition
Operations
Data analysis
Client development
Pipeline management
Closing techniques
Schedule coordination
Sales expertise
Accomplishments
Supervised team of Number staff members.
Resolved product issue through consumer testing.
Achieved Result through effectively helping with Task.
Achieved Result by completing Task with accuracy and efficiency.
Collaborated with team of Number in the development of Project name.
Achieved Result by introducing Software for Type tasks.
Used Microsoft Excel to develop inventory tracking spreadsheets.
Documented and resolved Issue which led to Results.
Certification
Accredited Customer Service Representative in Commercial Lines (ACSR-Commercial Lines) – The Institutes Risk & Insurance Knowledge Group.
Senior Professional in Supply Management (SPSM) - Next Level Purchasing Association.
Digital Marketing Certificate Program – American Marketing Association & LinkedIn Learning.
The Challenger Sale Training Course Certificate – Corporate Executive Board (CEB).
Six Sigma Green Belt Certification - American Society for Quality.
Social Media Marketing Certification – Hootsuite Academy.