Summary
Overview
Work History
Education
Skills
Timeline
SoftwareEngineer
Joanna Caldwell

Joanna Caldwell

Marketing Consultant
Xaghra ,Gozo

Summary

My strength is being able to perceive what the client wants and deliver this either visually or through the written word. Developed skills as a Floral Designer transferred well into my Marketing career. Both require seeking an idea and a strong motivation in the client for a certain look or idea. Dedicated professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand. Currently I write a lot about the building industry, very different from the wedding industry but really enjoy the research and challenge of creating articles in different fields. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

10
10
years of professional experience
5
5
years of post-secondary education

Work History

Marketing Coordinator

R.A & Sons Manufacturing Ltd
Xewkija , Gozo
09.2019 - Current

Coordinating all the marketing campaigns. Being creative visually to design material needed for flyers, social media content and all marketing material.

Writing regularly reports on behalf of the company for media, events and website Blogs.

Researching current market trends and how the company compares.

Currently working in Ghana for 6 months of the year, designing and marketing the company's products in the African Market.

Floral Designer

Self Employed
Attard, Malta
01.2014 - 05.2017
  • Transported and set up floral arrangements for large-scale functions, comprising weddings, funerals, and banquets.
  • Managed all weddings and events at Villa Bologna.
  • Prepared potted plants and bouquets based on customer requirements.
  • Collaborated closely with customers to create unique designs for bouquets, wreaths, and gifts.
  • Maintained thorough knowledge of needs, characteristics, and varieties of flowers and greenery used in shop to inform arrangement decisions and provide information to customers.
  • Writing Articles for online wedding magazines.

Education

O Levels - History, Art, English Literature, English Language

Littlehampton Secondary School
West Sussex. UK
09.1980 - 07.1985

Skills

Client promotions

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Timeline

Marketing Coordinator

R.A & Sons Manufacturing Ltd
09.2019 - Current

Floral Designer

Self Employed
01.2014 - 05.2017

O Levels - History, Art, English Literature, English Language

Littlehampton Secondary School
09.1980 - 07.1985
Joanna CaldwellMarketing Consultant