A data driven mind with a strong passion for iGaming.
I have been part of the iGaming industry since 2017, being in the bright side (working for LeoVegas) since 2023 but I grew up in the dark side as a bonus hunter and sport arber starting from 2017.
This on field experience and knowledge (both from a customer and company perspective), mixed with my statistical background and my data driven attitude, is a strong combination that allows me to be very effective on my business analysis, while keep having an external view of the picture. Also I truly believe in scalable approaches where simplicity and effectiveness rule.
I have a great knowledge of Casino, Live Casino and Jackpot products (being both a player and an analyst) and a quite good knowledge of Sports, Poker and Virtual Games (mainly from a player perspective).
Also, as a former bonus hunter I have great expertise to help the company reducing the costs and being more effective when it comes to bonus and retention areas.
- Support the gaming team and the head of gaming business development to take data driven decisions providing insight and business analysis mainly focused on players behavior and products profitability (Live Casino, Casino, Bingo and Jackpot)
- Creation of dashboards to help the team to monitor periodically KPIs and anomalies
- Great knowledge of welcome/retention offers and their weaknesses (bonus abusers/hunters)
- General background and knowledge of the Italian iGamin market and competitors
- Creator of 2 data model that are used by the company for 2 different projects:
big winners (to find and classify big win events for different departments) bonus hunters (to find abusive players and leaks in bonuses terms and conditions)
- Collection, monitoring and processing of costs and revenues by business area, reporting anomalies and causes.
- Support the CFO on the annual budget, monthly forecasts and periodic analysis reports for commercial department
- Constant monitoring of the progress of the indicators relating to the various business processes
- Development of efficiency improvement, costing/pricing projects through data analysis and statistical models
- Analysis of sales, offers and internal process using data mining statistical tools
- Collaboration with the lean program manager to optimize internal process
Building of data structures and query to optimize reports and implement new KPIs
- Statistical analysis of the performance of stores, cash exceptions and inventory movements
- Implementation of statistical-mathematical models to analyse the risk of fraud on promotions and loyalty programs
- Preparation of ad hoc reports and investigations on anomalous transactions
- Implementation and preparation of periodic reports for the different departments, analysis of trends and results
- Management of entry, exit transactions and portfolio changes
- Control and certification of flows to the insurance Companies and IVASS
- Management and resolution of anomalies;
- Data entry
Strong analytical mind
Ability to work effectively both independently and in a team
Ability to analyze data with confidence, find conclusions and implementing results
Ability to be compliant on the deadlines and organize my activities
Ability to lead long term projects
Goal and result oriented
Teamworking aptitude and ability to mentor junior profiles
Strong motivation to work in the iGaming business area
Endless source of positive vibes and easy to work with
R, Python, STATA and SAS, Tableau
Excel, Access, Word, Powerpoint, Teams, Sharepoint, Planner
SQL, Access
Jira Agile, Miro board