Michaela Mihailovic
Outreach Content Coordinator And Senior Content Writer
Hamrun,Malta
Summary
I'm an enthusiastic individual who's currently filling the post of a Outreach Content Coordinator in an affiliate marketing company, where I manage written content on its cryptocurrency website. Presently, I'm also working on a personal project to create my own website. I consider myself to be a dynamic person, who enjoys meeting new people and is a team player. Character traits I possess, which I believe would be an asset to any company are: organizational skills and attention to detail and most importantly, a positive energy. I'm a keen learner, always eager to improve myself and develop further within the workplace. I'm currently looking for a fully-remote Content Managing and/or Editing role in an established company, where room for growth and development can match my ambition. I believe my credentials and skills will allow me to fulfil this role's responsibilities.
Overview
17
17
years of professional experience
8
8
years of post-secondary education
Work History
Outreach Content Coordinator
Woot Marketing
11.2021 - Current
- Coordinated with freelance writers to produce visually appealing and informative content.
- Drove accuracy of content through careful proofreading and fact-checking.
- Generated and maintained style guides to encourage consistent quality of content.
- Edited and proofread written materials to maintain consistency in tone, style, and accuracy in accordance with third-party sites' guidelines.
- Provided concise and constructive editorial feedback to writers to improve article and story writing.
- Suggested improvements to content team to enhance quality and accuracy.
- Proofread, edited and evaluated final copy to verify content aligned with established guidelines.
- Utilized SEO techniques to optimize content for search engine rankings.
- Enhanced UX by optimizing website navigation and implementing responsive design elements.
- Continuously improved overall efficiency of Outreach Content Coordination workflow through process evaluations and implementation of best practices.
Digital Content Editor
Raketech Ltd.
8 2018 - 6 2021
- Created, edited and uploaded content (such as casino and/or poker-related news posts and game reviews) on various company websites targeted for the UK market
- Ordered content for freelance writers whenever necessary
- Following GDPR updates in May, towards the end of 2018, prior to moving to another department, I took the initiative to create detailed templates for our freelancers, to produce fully-compliant site pages for all our UK sites
- Said pages ensured that any information provided adhered to recently updated compliance regulations
- Managed over a dozen main sites, and another hundred and fifty secondary sites
Digital Content Editor
Raketech Ltd.
01.2019 - 06.2021
- As a Digital Content Editor, I managed all content submitted for three of the company's main sites - TV Sport, Esports, and Cryptocurrency
- I liaised with the SEO manager and respective project leads to ensure that any content ordered reflected keyword trends and was SEO-optimized
- I created clear instructions for our content writers, set specific deadlines, and proofed and edited content before uploading
- I also managed and published content on our cryptocurrency website.
Freelance Writer
eve.com.mt
08.2015 - 08.2018
- As a Freelance Writer, I wrote articles on various lifestyle topics for eve.com.mt.
EFL Teacher
Chamber College
05.2018 - 07.2018
- As an EFL Teacher, I taught English to foreign students from beginner to advanced levels.
Content Manager
Fibonacci Marketing
10.2017 - 04.2018
- As a Content Manager, I managed a small team of content writers and ensured timely content creation
- I attended meetings with clients to understand their needs and expectations and briefed my writers accordingly
- I also liaised with the Marketing Department for additional tasks.
Content Writer
Fibonacci Marketing
06.2016 - 10.2017
- As a Content Writer, I wrote articles for various clients in different sectors, covering a range of topics
- I learned about different CMSs and SEO tools and focused on creating effective and high-quality content.
Director of Studies
Berlitz Language Centre
10.2013 - 05.2016
- As the Director of Studies, I managed the Academic Department, allocated students and classes, handled complaints, helped teachers plan lessons, and implemented school rules and teaching methodologies.
Director of Studies
Inlingua
06.2013 - 10.2013
- As the Director of Studies, I allocated students and classes, handled complaints, helped teachers plan lessons, and corresponded with students and agents.
EFL Teacher
Maltalingua
04.2012 - 03.2013
- As an EFL Teacher, I taught adult students General English, One-to-One, ESP, and Business English courses.
EFL Teacher
Elanguest Language School
09.2009 - 02.2011
- Taught adult learners Grammar & Vocabulary lessons in the mornings and Practice & Fluency lessons in the afternoons
- Taught One-to-One Lessons.
- Supported students in developing social skills through structured activities and positive reinforcement techniques
- Assessed student progress regularly using formative and summative assessments, adjusting instruction as needed
- Developed tailored lesson plans for individual students, addressing their unique needs and goals
- Improved students'' language skills by incorporating interactive activities and multimedia resources in lessons
- Provided constructive feedback to students on written and spoken assignments, promoting continuous improvement
- Enhanced classroom participation through group projects, fostering a collaborative learning environment
- Educated students in basics of English grammar and conversational speaking
EFL Teacher
EF Paceville
06.2007 - 08.2009
- Supported students in developing social skills through structured activities and positive reinforcement techniques
- Established positive relationships with students, to create a supportive educational community
- Educated students in basics of English grammar and conversational speaking
Education
B.A. (Hons) English - English Language And Literature
University of Malta
Malta 10.2006 - 05.2010
Postgraduate Diploma in English Language (part-time basis) - English Language
University of Malta
Malta 10.2016 - 04.2020
Diploma in Digital Marketing - Digital Marketing
ICE Centre
Malta 03.2020 - 09.2020
Skills
Creating briefs to writers with keyword density and research in mind
Building good rapport with writers
Adaptable and able to improvise if and where necessary
Out-of-the-box thinking and brainstorming
Strong Collaborator
Effective Time Management
Interpersonal Skills
Critical Thinker
Creative Questioning
Teachingcertifications
- TEFL, B
- Cambridge CELTA, Pass
Some of My Published Work
- https://wham.com.mt/exploring-the-wfh-landscape-is-remote-work-for-everyone/
- https://wham.com.mt/putting-your-best-foot-forward-how-to-write-a-good-cv/
- https://wham.com.mt/jumping-in-the-jobs-pool-heres-how-to-market-yourself-effectively/
- https://www.3cl.org/reading-between-the-blurred-lines-in-a-post-truth-era/
- https://www.3cl.org/breaking-barriers-and-societal-misconceptions/
- https://www.3cl.org/partnerships-for-sids-webinar-renewable-energy-sources-and-water-management/
- https://www.cryptimi.com/about-us
- https://www.cryptimi.com/news/akon-cryptocurrency
- https://www.cryptimi.com/news/malta-a-i-blockchain-summit-2019-day-1
- https://www.cryptimi.com/news/malta-a-i-blockchain-summit-2019-day-2
- https://www.cryptimi.com/news/aibc-summit-malta-autumn-edition-day-1
- https://www.cryptimi.com/news/aibc-summit-malta-autumn-edition-day-2
- https://www.cryptimi.com/news/malta-aibc-summit-secures-largest-crowd-for-2019
- https://www.cryptimi.com/news/malta-ai-blockchain-summit-4
- https://www.cryptimi.com/guides/most-volatile-cryptocurrencies
- https://www.cryptimi.com/bitcoin-casinos/trueflip-review
Additional Note
Currently working on a project to have my very own personal blog.
Personal Information
- Date of Birth: 06/16/1987
- Gender: Female
- Nationality: Maltese
Timeline
Outreach Content Coordinator
Woot Marketing
11.2021 - Current
Diploma in Digital Marketing - Digital Marketing
ICE Centre
03.2020 - 09.2020
Digital Content Editor
Raketech Ltd.
01.2019 - 06.2021
EFL Teacher
Chamber College
05.2018 - 07.2018
Content Manager
Fibonacci Marketing
10.2017 - 04.2018
Postgraduate Diploma in English Language (part-time basis) - English Language
University of Malta
10.2016 - 04.2020
Content Writer
Fibonacci Marketing
06.2016 - 10.2017
Freelance Writer
eve.com.mt
08.2015 - 08.2018
Director of Studies
Berlitz Language Centre
10.2013 - 05.2016
Director of Studies
Inlingua
06.2013 - 10.2013
EFL Teacher
Maltalingua
04.2012 - 03.2013
EFL Teacher
Elanguest Language School
09.2009 - 02.2011
EFL Teacher
EF Paceville
06.2007 - 08.2009
B.A. (Hons) English - English Language And Literature
University of Malta
10.2006 - 05.2010
Digital Content Editor
Raketech Ltd.
8 2018 - 6 2021