Raissa Mangiafico
Malta
Summary
Creative and detail-oriented iGaming events marketing professional with 6 years of experience in planning, managing, and executing large-scale live and virtual events. Proven expertise in exhibitions, conferences, corporate parties, poker tournaments, and marketing activations. Skilled in online marketing, operations, and administration. Highly organized and conscientious self-starter with strong problem-solving abilities, adept at budget management, and excelling under pressure.
Overview
9
9
years of professional experience
Work History
Event Marketing and Operations Consultant
IPF Entertainment Ltd.
09.2024 - Current
- Managed website operations, SEO, Google Analytics, and digital strategy optimization.
- Directed website development, email campaigns via MailChimp, and social media content creation.
- Utilized Adobe Suite for content design and managed social media performance.
- Led event logistics, sponsor relations, branding, and budgeting.
- Overseeing venue setup, IT infrastructure, live streaming, and promotional campaigns.
- Supervise media coverage, photography, and content creation for enhanced audience engagement.
- Analyzed event performance and identified new revenue opportunities.
Live Events Marketing Manager
PokerStars (Flutter International)
06.2022 - 07.2024
- Managed events across 3 markets - French Poker Series, UK & Ireland Poker Tour and Eureka Poker Tour including ambassadors and celebrity events increasing 30% in attendance and prize pool.
- Responsible of the full life cycle of an event, budget forecasting and management, sourcing of venues and suppliers, liaising with legal to create agreements, planning and execution, logistics coordination, security and risk assessment, on site management and de-rig.
- Central point of coordination with internal stakeholders, sponsors, suppliers, subcontractors, journalists, photographers, bloggers, Casino & Hotel including internal stakeholders.
- Collaborate with Marketing Communications department to create marketing and content activations. Develop and execution.
- Ensure compliance with all legal requirements while finalising all contracts and due diligence and have full responsibility for ensuring events stay within budget.
- Outline event KPIs, track & measure them and prepare post-event reports. Evaluate event success and ROI through post-event analysis and feedback collection.
Live Events Operations Associate
PokerStars (Flutter International)
11.2021 - 06.2022
- Managed the global live events budget of 10M whilst fully executed on-boarding of suppliers, due diligence, contracts, payments and cost reallocations using Oracle Deal Sheet, Oracle Finance, CROS, Aravo and JIRA.
- Collaborated with cross-functional teams to gather input on process requirements, address concerns, and ensure alignment between different departments' needs while being the Live Events' team point of contact for internal stakeholders.
- Developed and implemented legal and financial processes across the Global Commercial Marketing team. Created training materials and executed workshops to guide internal stakeholders on new and updated processes.
- Offered ongoing support to ensure understanding and adherence to established procedures. Identified opportunities to optimize internal processes by eliminating inefficiencies and implementing automation or technology solutions where applicable.
- Provided administrative support to project teams, including scheduling meetings, preparing agendas, and maintaining project files, inventories and records.
Marketing Events Executive
Pragmatic Play
03.2020 - 11.2021
- Research market, identifying event opportunities and generate interest - both virtually and live whilst tracking all Marketing KPIs and activity roadmaps.
- Managing all event logistics and keeping within the allocated budget for both virtual and live events whilst liaising, negotiating and maintaining relationships with suppliers/organizers/vendors. Planning and delivering high quality merchandise, gifts and bespoke items.
- Managing of media advertising - proposing the most efficient ways of media buying to support marketing campaigns, liaising with publications, creating briefs and editorials to enhance company's presence.
- Define and maintain brand identity, ensuring consistency across all marketing channels and materials.
- Tracking of award events in the iGaming industry to create, revise and submit entries.
- Creating and managing marketing briefs and coordinating with design team to deliver high-quality campaigns and assets in a timely manner.
- Define and maintain the brand identity, ensuring consistency across all marketing channels and materials.
Office Manager
Pragmatic Play
10.2018 - 03.2020
- Planning and execution of office events, client parties and shows
- Implemented and maintained operations procedures
- Budget management and timely reporting
- Maintained the office condition and arranging any necessary repairs
- Assisted the on-boarding process of the new hires, including ordering and setting up of IT equipment
- Managed contracts and price negotiations with office vendors, service providers and office lease.
Office & Travel Coordinator
Jackpotjoy Group
10.2017 - 10.2018
- Handled all travel arrangements both in Malta and other offices worldwide
- Managed all company apartments including housekeeping rosters of both office and apartments
- Created and implemented travel polices and procedures
- Assisted in on-boarding process of new hires
- Coordinated between the different suppliers, placed orders for office supplies and branded merchandise
- Assisted in organization and coordination of company events.
HR & Office Assistant
Hero Gaming
02.2016 - 10.2017
- Assisted in obtaining work permits and necessary documents for new hires and travel arrangements for staff
- Managed the employee database including the JobsPlus company website and HR tool
- Planned of in-house or offsite activities ie: conferences, team building activities, annual company events
- Maintained the office condition and arranged necessary repairs.
Education
EQF 5: Professional Diploma in Digital Marketing
ICE Malta
04.2025
Mental Health First Aider -
MHFA England
11.2023
MQF Level 4 Diploma -
MCAST
06.2012
Skills
- Event Production and Management
- Project and operations management
- Budget Management and Forecasting
- Strategic Planning
- Digital Marketing
- ROI reporting and KPIs
- Detailed Orientation
- Advertising and Content activations
- Negotiation skills
- Adaptability
Languages
English
Proficient
C2
Italian
Intermediate
B1
Maltese
Bilingual or Proficient (C2)
Timeline
Event Marketing and Operations Consultant
IPF Entertainment Ltd.
09.2024 - Current
Live Events Marketing Manager
PokerStars (Flutter International)
06.2022 - 07.2024
Live Events Operations Associate
PokerStars (Flutter International)
11.2021 - 06.2022
Marketing Events Executive
Pragmatic Play
03.2020 - 11.2021
Office Manager
Pragmatic Play
10.2018 - 03.2020
Office & Travel Coordinator
Jackpotjoy Group
10.2017 - 10.2018
HR & Office Assistant
Hero Gaming
02.2016 - 10.2017
EQF 5: Professional Diploma in Digital Marketing
ICE Malta
Mental Health First Aider -
MHFA England
MQF Level 4 Diploma -
MCAST
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