Summary
Overview
Work History
Education
Skills
Timeline
BusinessDevelopmentManager
Richard Mandla Gum

Richard Mandla Gum

Business Development Manager
Sliema

Summary

Results-driven marketing leader with a proven track record in creating strategic campaigns that generate profitability, expand market share, and establish industry dominance. Skilled in project management, team building, stakeholder relations, and campaign optimization, prioritizing the delivery of exceptional performance and tangible outcomes.

Overview

11
11
years of professional experience
4
4
years of post-secondary education
3
3
Languages

Work History

Business Development Manager

MediaTroopers
09.2024 - Current
  • Serve as the primary client contact to ensure satisfaction and retention while driving strong relationships.
  • Analyze performance metrics, identifying opportunities for optimization and revenue growth.
  • Collaborate with internal teams to create content, manage digital media buying, and develop social media strategies aligning with client goals.
  • Ensure compliance with regulatory requirements across multiple states and regions.

Publisher Account Manager

MediaTroopers
10.2022 - 12.2024
  • Monitored and analyzed campaign data to refine marketing strategies and enhance outcomes.
  • Proactively initiated improvements to boost results based on performance metrics.

Affiliate Manager

YPineapple
03.2022 - 10.2022
  • Identified and onboarded potential affiliates, maintaining strong relationships to maximize productivity.
  • Analyzed affiliate campaign performance and provided data-driven reports identifying areas for improvement.
  • Developed strategies to expand the affiliate network while ensuring compliance with legal standards.

Country Manager / Media Buyer

Betwinner Affiliates
06.2021 - 03.2022
  • Executed online campaigns with 50-70% focus on media negotiations.
  • Managed budget, optimized campaigns, and negotiated media and affiliate partnerships.
  • Collaborated with PR for sponsorship deals and brand ambassador activities.

Business Account Manager

Northern Gas and Power (NGP Ltd)
01.2021 - 06.2021
  • Improved energy solutions based on client feedback and industry standards.
  • Worked closely with sales and tech teams to ensure effective service delivery.

Retention Specialist

IngweTech Solutions Limited
01.2020 - 12.2020
  • Oversaw CRM systems to enhance client engagement and satisfaction.
  • Educated clients on online trading and market performance.

Senior Shift Lead

Arringo
02.2019 - 01.2020
  • Supervised team performance, ensuring efficiency and compliance with company policies.

Shift Lead

Arringo
08.2018 - 02.2019

Customer Service Representative

Arringo
04.2018 - 08.2018

Media Buyer

msales.com
09.2017 - 04.2018
  • Sourced new CPM deals and analyzed campaign effectiveness for continual improvement.

Junior Media Buyer

msales.com
04.2017 - 09.2017

Customer Service Representative

HSBC
01.2017 - 04.2017
  • Responded to customer inquiries, providing effective solutions and maintaining thorough documentation.

English Content Writer

PlatinGaming Ltd.
01.2016 - 12.2016

Junior Rugby Analyst

Prozone Sports Ltd
01.2014 - 12.2015

Education

High School Diploma -

Fairmont High School
04.2006 - 01.2010

Course - Business Management

CTI Education Group

Skills

Business development

Timeline

Business Development Manager

MediaTroopers
09.2024 - Current

Publisher Account Manager

MediaTroopers
10.2022 - 12.2024

Affiliate Manager

YPineapple
03.2022 - 10.2022

Country Manager / Media Buyer

Betwinner Affiliates
06.2021 - 03.2022

Business Account Manager

Northern Gas and Power (NGP Ltd)
01.2021 - 06.2021

Retention Specialist

IngweTech Solutions Limited
01.2020 - 12.2020

Senior Shift Lead

Arringo
02.2019 - 01.2020

Shift Lead

Arringo
08.2018 - 02.2019

Customer Service Representative

Arringo
04.2018 - 08.2018

Media Buyer

msales.com
09.2017 - 04.2018

Junior Media Buyer

msales.com
04.2017 - 09.2017

Customer Service Representative

HSBC
01.2017 - 04.2017

English Content Writer

PlatinGaming Ltd.
01.2016 - 12.2016

Junior Rugby Analyst

Prozone Sports Ltd
01.2014 - 12.2015

High School Diploma -

Fairmont High School
04.2006 - 01.2010

Course - Business Management

CTI Education Group
Richard Mandla GumBusiness Development Manager