Russell Muscat
International Relations Manager
Pietà
Summary
Energetic employee well-versed in strong communication and organisation skills. Seeks solutions to problems and applies extensive analytical knowledge to findings. Adept at multi-tasking, leading group discussions and managing projects. Dedicated with more than 30 years experience in Sales, Marketing and Communications and 4 years of experience in International Relations. Demonstrated history of meeting company goals and promoting best practices. Thrives under pressure and adapts to challenges with ingenuity and resilience.
Overview
24
24
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
International relations Manager
Heritage Malta
Bighi, Kalkara
02.2021 - Current
- Oversaw implementation of new policies and adapted plans to meet overall objectives.
- Reviewed competing policies to seek out useful strategies for integration into current policy structures.
- Conducted deep research into trends related to cultural heritage policies to inform decision-making.
- Presented reports to interested groups or stakeholders and fielded questions.
- Consulted interested parties and specific stakeholders to gather information for new policies and updates.
- Facilitated communication between government agencies, citizens and businesses.
- Advised on preferred options between available policy recommendations.
- Built positive relationships with local representatives to stay current on needs and understand policy impacts.
Digitisation Manager
Heritage Malta
Bighi, Kalkara
05.2019 - 01.2021
- Created and implemented best practice policies and processes to aid operational performance.
- Identified project blockers and acted as driver to overcome obstacles and achieve deadlines.
- Addressed customer issues with compassion and professionalism, ensuring swift, successful resolution.
- Outlined annual and quarterly priorities to guide departmental growth.
- Planned and managed resources and budget to support and deliver objectives.
- Introduced new opportunities for team building and communication, resulting in better team performance.
- Acted as point of contact for high-level queries and represented team at senior leadership meetings.
- Supported team's transition to more flexible working environment for better employee satisfaction.
- Created classification systems to manage archives.
- Handled negotiations with outside vendors and service agencies to meet group needs.
- Organised financial and operational data to help with yearly budgeting and planning.
Marketing and Communications Manager
Heritage Malta
Kalkara, Bighi
04.2011 - 05.2019
- Pitched engaging stories to media to gain coverage and publicity.
- Collaborated with media to identify press and speaker opportunities.
- Organised press conferences to answer questions and deliver announcements.
- Managed department budget and monitored expenditures and costs to reduce overages.
- Briefed spokespeople as appropriate, helping to shape responses to media enquiries.
- Developed content for events and corporate activities.
- Researched, created and distributed impactful press releases to targeted media, heightening brand awareness and exposure.
- Coached and mentored junior team members on pitching and story development.
- Created flyers and business cards to support marketing and promotions.
- Designed client media kits to promote brand, products and services.
- Cultivated positive working relationships with media outlets to deliver consistent, strategic coverage.
- Oversaw freelance copywriters and graphic designers in creating content and visuals for clients.
- Prioritised enquiries and interview requests to facilitate timely responses to media professionals.
- Promoted brand awareness among targeted audiences with innovative content aligned with industry trends.
- Composed speeches for organisational leaders to deliver impactful message.
- Wrote targeted, impactful press releases for heightened brand awareness.
- Edited and proofread articles for corporate newsletters for clarity and brand alignment.
- Established industry contacts and relationships with media.
- Planned daily operations to focus team efforts on current priorities.
- Championed creative use of resources and collaboration.
- Negotiated improved advertising prices to bring campaign costs under budget.
- Created engaging press releases to gain print and broadcast coverage.
- Devised innovative advertising and marketing programmes for improved brand awareness.
- Compiled content for various communication channels.
- Built positive, productive relationships with media outlets to maximise brand exposure.
- Maintained consistent brand voice and style across content.
- Assessed impact of current communications and tackled areas of weakness.
Liaison Officer - Cultural Heritage
Ministry for Justice, Culture and Local Government
Valletta
05.2014 - 05.2016
Communications Coordinator
Parliamentary Secretariat Culture and Local Government
Valletta
05.2013 - 05.2014
Senior Executive Communication and Events
Heritage Malta
Bighi, Kalkara
02.2010 - 03.2011
- Researched competitor activity and market trends, using data-driven insights to forecast demand.
- Liaised with board members to address annual budget requirements and corporate objectives.
- Oversaw daily operations to foster seamless execution of service delivery initiatives.
- Supported company mission and vision with growth-focused business strategies.
- Implemented annual budgets and enforced adherence to reduce overages.
- Built strong rapport with internal and external stakeholders to support ongoing growth and success.
- Increased new business connections and revenue generation opportunities by improving networking strategies.
- Identified market demands and consumer trends to increase customer base and retention rates.
- Established strong rapport with stakeholders to enhance business credibility.
Executive Communications and Events
Heritage Malta
Valletta
08.2007 - 01.2010
Sales Executive
Mediterranean Conference Centre
Valletta
08.2005 - 07.2007
Sales and Marketing Executive
datatrak
Mosta
09.2000 - 05.2005
Education
Master of Arts - Mass Communications
University of Leicester
Leicester, United Kingdom 10.2008 - 05.2011
Bachelor of Arts (Honours) - Communications Studies
University of Malta
Malta 10.1991 - 06.1995
Skills
Public relations
undefinedTimeline
International relations Manager
Heritage Malta
02.2021 - Current
Digitisation Manager
Heritage Malta
05.2019 - 01.2021
Liaison Officer - Cultural Heritage
Ministry for Justice, Culture and Local Government
05.2014 - 05.2016
Communications Coordinator
Parliamentary Secretariat Culture and Local Government
05.2013 - 05.2014
Marketing and Communications Manager
Heritage Malta
04.2011 - 05.2019
Senior Executive Communication and Events
Heritage Malta
02.2010 - 03.2011
Master of Arts - Mass Communications
University of Leicester
10.2008 - 05.2011
Executive Communications and Events
Heritage Malta
08.2007 - 01.2010
Sales Executive
Mediterranean Conference Centre
08.2005 - 07.2007
Sales and Marketing Executive
datatrak
09.2000 - 05.2005
Bachelor of Arts (Honours) - Communications Studies
University of Malta
10.1991 - 06.1995
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